Mobile Technology has changed every aspect of travel, be it planning, search or final purchases. The rapid penetration of smartphones in tier 2/3 cities within India coupled with growing disposable income is leading the way for mobile apps as leading channels for travel booking. As mobile travel continues to evolve, businesses are looking forward at leveraging the critical component of business processes. Amadeus India Private Limited, wholly owned by Bird Group, has been a pioneer in accomplishing state-of-the-art travel automation technology for Indian travel industry. “We have continuously developed newer technology to enable the travel industry to offer information and tailored services resulting in greater traveler satisfaction.” states Rakesh Bansal, CEO, Amadeus India.

Headquartered in New Delhi, Amadeus India is the leading provider of advanced technology solutions for the Indian travel industry today, with more than half of market share. The products and solutions such as Amadeus Ticketless Access, Amadeus Fare Families, Amadeus Schedule Recovery, Amadeus Airline Ancillary, Amadeus Ticket Changer, Corporate Self Booking Tools (AETM) & Expense Management Solution and Amadeus Hotels Plus are widely used by the travel trade industry. Adept at allowing travel providers to integrate their offerings with existing online services, Amadeus Mobile Solutions ensure consistency between online and mobile solutions. The easy to implement application includes features such as commercial and award bookings, PNR servicing and rebooking, flight information, check-in and mobile boarding pass- all integrated in a dynamic portal to deliver targeted information
and promotions.

SBT to Streamline the Entire Travel Cycle
To enable effective management of all aspects of content and payment needs in a user-friendly solution, Bird Group established a B2B distribution channel- BirdRes, in 2009. Offering a real time inventory with flexible payment options, hassle free online bookings and cancellations, BirdRes benefits travel providers and suppliers, who are not on a GDS platform to distribute their content in the B2B space. BirdRes is embedded with an advanced, cost-effective online Corporate Self Booking Tool called BirdRes SBT that allows bookings 24 x 365. The web based solution offers ability to integrate with local Consolidators for competitive fares; and empowers compatibility with popular ERPs like SAP & Oracle Data integration with Back office/Accounting systems SBT. Easy to deploy, adopt and use; SBT streamlines the entire cycle of travel from pre-trip approval to submission of post travel expenditure. Bird Information Systems (BIS), the hosted technology of Bird Group allows leading airlines within India and subcontinent to efficiently manage travel related activities and transactions. Additionally, a center of excellence for travel and aviation related support services- Reservation Data Maintenance(RDM) has been providing Business Process Outsourcing, Software Development & Testing services to clients worldwide.

Bird Group piloted IT enabled Software Development and Service Support in 1993, for managing back-end airline operations with RDM and has pioneered technological innovation to India’s travel industry since then. Currently catering to the needs of travel organizations across India, Sri Lanka, Nepal, Bangladesh and Maldives; the firm aims at spreading its wings geographically and technologically in near future.