Today’s large enterprises face challenges with respect to protection of massive data volumes, applications across multiple data centers and management of disaster recovery (DR) sites. Having an effective data backup and BCP/DR solution in place is what can make a difference in ensuring IT continuity. Deploying a disaster recovery program is becoming a norm in order to mitigate the risk of outages or data loss. However, there are apprehensions with respect to labour intensive DR operations, high production downtime, huge recovery costs and long time to recover. Sanovi Technologies, headed by Co-Founder and CEO, Chandra Pulamarasetti, is addressing these concerns with its innovative continuity solutions that significantly reduce IT recovery and data protection costs while improving recovery times for global enterprises. The company’s application-aware enterprise-class business continuity and recovery solutions for physical, virtual and Cloud infrastructure have won it Red Herring Global Award in 2013. It has also been recognized in Gartner’s Business Continuity (BC) and Disaster Recovery (DR) Hype Cycle research reports for three years in a row.


Sanovi is privately owned and, has global presence with sales and service offices across India, US, Middle East, and APAC regions. The company enables service providers and enterprises to ensure that their IT applications recover predictably when production outages occur and meet the required recovery goals. It is being made possible by the storage and platform agnostic Sanovi software which orchestrates IT continuity for tier-1 and tier-2 applications.


Sanovi software enables Cloud and managed service providers to offer self-service based Recovery-as-a-Service (RaaS) from on-premise to Amazon Cloud, MSPClouds and private Clouds set up using converged infrastructure or off-the-shelf hardware. Sanovi software enables system integrators and value added resellers to provide fully automated push-of-a-button business continuity for all enterprise applications.


This efficiency of the company in addressing both the on-premise and on-cloud challenges can be attributed to its broad-based technology that works seamlessly with the existing DR solutions in the market including storage array vendor data replications.

The Challenges


In most DR environments, business continuity planners and IT managers have limited visibility into recovery readiness. Driven to meet regulatory compliance and RTO/RPO service levels, IT organizations are forced to conduct periodic testing of disaster recovery solutions, which is highly manual, time consuming and error prone.


Sanovi tackles the downtime and cost concerns of recovery by following an automated process through which all the managerial operations are eliminated. “Sanovi directly manages all the point solutions and fights with the above limitations through automation.” says Pulamarasetti. The Sanovi Automation Manager offers comprehensive automation of application failover recovery. It works by seamlessly integrating with various subsystems to automate their recovery process. The feedback of company’s clientele is testimony to its fully automated, resilient and non-disruptive solutions.According to Munish Mittal, EVP and Head, Technology Solutions Group, HDFC Bank, Sanovi’s DR solutions have helped HDFC Bank in automating the entire disaster recovery management process. With the solution, the bank is able to do regular mock-drills at minimal downtime in an automated manner.


Life-cycle Approach


Sanovi’s solution tackles the DR challenge with a life-cycle approach which recognizes that every DR solution must be provisioned as per industry best practices, monitored in real-time to ensure the solution meets recovery metrics, regularly validated to detect environment changes in the primary and DR site that may impact recovery, automate operations that recover and test application bring-up at the DR site, and report on the DR readiness to ensure compliance requirements. Sanovi's software offers all these modules in the DR life-cycle and interoperates across heterogeneous IT environments.


Architecturally, Sanovi’s product is framework-defined and the company has engineers who keep on rolling out software modules on various technologies used by large enterprises. The modules are grouped into three classes. One is applications and databases; second is storage, subsystems and replication technologies, and the third one is the platforms. “We are very proud to say that today we support 80-90 percent of commercially popular technologies in all the three layers.” shares Pulamarasetti. “Large enterprises in the banking and government sectors specifically started using Sanovi which has brought confidence to attract more customers. Secondly, our Cloud software enables recovery-as-a-service to customers either large or medium who want to have a cost effective DR solution by utilizing Cloud as DR site.” he adds.


Sanovi currently caters to more than 100 large enterprises, including several Fortune 500 clients. Sanovi has entered in the US market this year and has made significant progress in establishing long term partnerships with big technology and solutions providers for Cloud based offerings. The company is jointly developing an open-source replication and DR solution for Hadoop distribution, along with Intel corporation. This will help company address the rapidly growing big data market. The company is determined to position itself in the global BCP/DR market and RaaS market as a preferred solutions provider by creating a differentiation with innovative offerings.